Tag Archives: amfAR

Kenneth Cole and Sarah Jessica Parker team up to create bag for amfAR

KC_SJP_bag_AMFARFashion designer Kenneth Cole and Sex and the City star, Sarah Jessica Parker have joined forces in support of amfAR, The Foundation for AIDS Research, with the creation of a limited edition evening bag that will be auctioned live at the New York amfAR Gala on February 6.  The bag, which features the inscription “We’re All Potential Carriers”, includes a condom inside, and was inspired by the notion that every woman should look stylish and be safe.

In addition to being auctioned at the amfAR Gala, the bag will make its runway debut at the Kenneth Colefashion show on February 7. In order to raise additional funds for amfAR, 20 of the bags will be sold during the live stream of the fashion show with 100% of the proceeds being donated to amfAR.

“It’s been an amazing experience to collaborate with Kenneth Cole on the design of a handbag supporting amfAR,” says Sarah Jessica Parker. “Kenneth has used his platform as a fashion designer for nearly 30 years to advocate for amfAR’s mission to end AIDS. I’m thrilled this bag will help raise money and awareness for the 30 million people living with HIV and AIDS.”

The gold-dusted black genuine snakeskin clutch will retail for $1,000 and has a gunmetal frame etched with Sarah Jessica Parker’s name. It also features a snake chain that can be tucked inside, a wrist strap, and includes a wallet with room for credit cards and a condom.

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Kenneth Cole New York Launches Limited Edition Watch Benefitting amfAR

GENEVA WATCH GROUP POWERED BY YOUKenneth Cole New York, and its licensee partner, the Geneva Watch Group, unveiled the limited edition Powered by You watch today. The limited edition Powered by You watch is designed to inspire individuals to generate change in their global community. Through its partnership with Kenneth Cole New York and a continuation of both companies’ long standing commitment to giving back, Geneva Watch Group will donate at least $25,000 from the sale of the watches to amfAR, the Foundation for AIDS Research.

Over 25 years ago, when publicly mentioning AIDS was still considered taboo, Kenneth Cole used his platform as a fashion designer to launch a series of provocative advertising campaigns that helped generate awareness and raise funds for research aimed at finding a cure.

In 2011, Cole partnered with amfAR and the MTV Staying Alive Foundation on the reinterpretation of the iconic AIDS ribbon and created a celebrity driven international PSA campaign, re-igniting a new wave of awareness about the disease with the millennial generation. Now in his 8th year as Chairman of amfAR, Cole furthers his dedication to amfAR, an organization that has eased the burden of millions around the world living with AIDS.

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